D&G VS Dolce and Gabbana
Links:
https://plus.google.com/+Fashion/posts/5WBFNMKmh7p
http://www.dolcegabbana.com/corporate/en/brand/brand-deg.html
https://www.theguardian.com/fashion/2011/sep/22/milan-fashion-week-dolce-gabbana
D&G Dolce and Gabbana is the metropolitan glamour; an electric and contemporary brand.
D&G is a casual line that follows an urban inspiration and attempts to set trends rather than follow them, it is the younger more flamboyant diffusion line of the brand Dolce and Gabbana.
Dolce and Gabbana shut down their diffusion brand in 2011 so that they could focus on their main brand.
According to Vogue:
The duo has gotten their D&G collection down to a science. Pick a theme, then whip up the familiar leggy looks in the appropriate fabrics. Dolce and Gabbana haven't so much jumped on the bandwagon as they have presciently branded a few of the seasons key trends. (2010 spring)
Vogue - The end of D&G
on Thursday September 22 2011 Dolce and Gabbana confirmed they will close its D&G line from next season and merge it with its mainline collection. The move was in order to give "even more strength and energy to our collections" a statement from the designer. The spring summer 2012 was the brands final D&G show, it is understood that D&G is behind a significant portion of the company's growth and profits, but it's hoped the merger will strengthen the Dolce and Gabbana line.
From this research I can see that Dolce and Gabbana started off a diffusion brand called D&G which had more outgoing clothing than the traditional Italian main line, They then shut this brand down in order to focus on the main collection.
https://plus.google.com/+Fashion/posts/5WBFNMKmh7p
http://www.dolcegabbana.com/corporate/en/brand/brand-deg.html
https://www.theguardian.com/fashion/2011/sep/22/milan-fashion-week-dolce-gabbana
D&G Dolce and Gabbana is the metropolitan glamour; an electric and contemporary brand.
D&G is a casual line that follows an urban inspiration and attempts to set trends rather than follow them, it is the younger more flamboyant diffusion line of the brand Dolce and Gabbana.
Dolce and Gabbana shut down their diffusion brand in 2011 so that they could focus on their main brand.
According to Vogue:
The duo has gotten their D&G collection down to a science. Pick a theme, then whip up the familiar leggy looks in the appropriate fabrics. Dolce and Gabbana haven't so much jumped on the bandwagon as they have presciently branded a few of the seasons key trends. (2010 spring)
Vogue - The end of D&G
on Thursday September 22 2011 Dolce and Gabbana confirmed they will close its D&G line from next season and merge it with its mainline collection. The move was in order to give "even more strength and energy to our collections" a statement from the designer. The spring summer 2012 was the brands final D&G show, it is understood that D&G is behind a significant portion of the company's growth and profits, but it's hoped the merger will strengthen the Dolce and Gabbana line.
From this research I can see that Dolce and Gabbana started off a diffusion brand called D&G which had more outgoing clothing than the traditional Italian main line, They then shut this brand down in order to focus on the main collection.
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