Fashion Management and Marketing 1

Tax Evasion In June 2013 the Italian design duo Domenico Dolce and Stefano Gabbana were convicted by a lower court for failing to file tax declarations for the Luxembourg company Gado which was a subsidiary for Dolce and Gabbana. Prosecutors alleged Gado was set up to evade paying taxes in Italy. The case refers to the 2004 sale of its signature and D&G lines. The two denied charges and they breifly shut their Italian stores in protest. In April 2014 they were sentenced with a 20 month suspended jail sentence. The pair spent nearly 4 years trying to clear their names. Dolce's lawyer, Massimo Dinoia told 'WWD' that the latest ruling meant the case "is definitely closed with an unquestionable verdict that does not admit uncertainties: there is no case to answer. This case was long and draining for both the designers and the company, the focus was changed to being on the case rather than on the designs and progress of the company. This could have affected the sa...

Rumoured Collaboration Dolce and Gabbana - Supreme Links:  https://fashionunited.uk/news/fashion/is-supreme-collaborating-with-dolce-gabbana/2018032528808 https://www.highsnobiety.com/p/supreme-dolce-gabbana-fw18/ https://www.nssmag.com/en/fashion/14234/is-a-collaboration-between-supreme-and-dolce-gabbana-on-the-way American skate and streetwear brand Supreme was rumoured in 2018 to be collaborating with the Italian fashion house Dolce& Gabbana. Supreme did a collection with Louis Vuitton in 2017 which was highly successful and are very hard to come by. Neither supreme or D&G have confirmed this collaboration,  however Stefano Gabbana re posted one of Supremes fan accounts picture announcing the collaboration. The picture said " Supreme will be collaborating with Dolce and Gabbana for the Fall/Winter 2018 season. Expect a nice collection with multiple pieces priced at the normal high-end range". Gabbana also shared a post from @supreme_leak_news which r...

Dolce and Gabbana shows racist 'Mammy' earrings and fabric prints. Links: https://jezebel.com/5946724/dolce--gabbana-shows-racist-mammy-earrings-and-fun-fabric-prints https://www.colorlines.com/articles/dolce-gabbana-send-racist-mammy-collection-down-catwalk https://www.rollingstone.com/culture/culture-news/azealia-banks-slams-racist-dolce-and-gabbana-line-241445/ https://www.huffingtonpost.co.uk/entry/dolce-and-gabbana-racist-earrings-_n_1914455 In milan 2013 Dolce and Gabbana showed what was seen as a really racist and outdated fashion show. It showed racist imagery of coloured women, and 'Mammy earrings'. Dolce and Gabbana say that the designs are inspired by their Sicilian heritage. There were rustic, flour sack dresses and examples of Sicilian basket-weaving. The set for their 2013 spring summer show at Milan fashion week was a balcony lined with ivy and cacti. The models wore fruit cornucopias and earrings of black women and the faces of coloured ladie...

Slavery Sandals Links: https://splinternews.com/dolce-gabbana-s-spring-line-includes-a-slave-sandal-1793855164 https://fashionista.com/2016/03/dolce-and-gabbana-slave-sandals In the Spring collection of 2016 Dolce and Gabbana released a sandal named "Slave sandal" and has increased racist connotations of the brand. This sandal cost $2,395 and was made from leather.  "The Spring - Summer collection 2016 was a declaration of love to Italy, told through unique clothing and accessories on an imaginary journey through the wonders of this country," Dolce & Gabbana's website says of its new line. After people disagreed with this they changed the name of the sandal to "Decorative Flat Sandal In Napa Leather With Pom Poms" however the word "slave" was still embedded within their URL's. This is yet another controversy that could have been avoided and should never of been released with the name "slave sandal", this...

Links: https://www.vogue.co.uk/article/dolce-and-gabbana-hijab-and-abaya-collection https://www.theguardian.com/commentisfree/2016/jan/11/dolce-gabbana-hijab-collection-muslim-women-western-fashion Dolce & Gabbana launched their first ever Abaya collection in 2016, this is for a very different audience type for the brand and is extending their consumer demographic. This collection was aimed at muslim consumers with a range of abayas and hijabs in its signature colourful prints. The prints included flowers, fruits and polkadots, constructed in delicate silks whilst others are comprised of neutral lace and satin - all demonstrating the dramatic femininity that the brand has built its name on. A number of luxury brands are making moves to target the Muslim market, particularly as growth in retail in the Arab world outpaces that in Asia and Russia. Many labels now create Ramadan collections, as the religious celebration gains recognition as a time of increased retail activity f...

APA referencing  Lecture notes: Why? Distinguish your own ideas from someone else Validates your own argument and adds credibility Illustrate the scope of your reading  So readers can trace your sources Avoid plagiarism When You need to quote, paraphrase or summarise the work of others. Cite and reference all of your sources This applies to all formats of information - books, journals, websites and includes data diagrams and images etc  Two part  to referencing Cite - highlighting in your work that the ideas an d information came from someone else Reference list - listing the materials (books, journals, websites etc.) you use in a clear consistent way, sod that others can find them.  Skeleton of a reference: Who: author/ editor/ creator etc When: date oublished, released etc What:  the title Where : the origin- url, publisher,betc Examples: Book -  Easey, M. (2009). Fashion marketing (3rd ed.). chichester....

Lecture notes:  Brand Marketing Report The basics of writing in an academic structure.  Any written piece needs a structure:  •      Anything you write needs a clear beginning middle and end •      Critically, what you write needs to be logical  Example outline of a business report •      Title page •      Contents page  •      Introduction •      Mid section of the report - deals with the key issue’s discussion  •      Conclusion •      Recommendations (from your report research and findings)  •      Bibliography •      Appendices Exactly how does this content break down? Title page -  Contents page - literally a list of all the things you discuss in. Your report in a chronological order The contents pag...